All Episodes
Episodes
#37 - What You Need To Do BEFORE You Start Selling Your Candles
In this episode, I'm going to discuss some different things you should do BEFORE you sell your first candle (aka before you launch your business!)Here are some resources that are discussed in the episode:Free candle...
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#36 - How to Make The MOST Money in Your Candle Business (Increase your profits & revenue)
In today's episode, I'm going to be talking about 5 ways that you can increase your revenue and profits for your candle business!Candle Connection Course waitlist: https://www.ericamariemorris.com/ccwaitlist ⮕...
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#35 - Oversaturated & Overwhelmed: How To Stand Out in a Crowded Candle Market
In today's episode I'm going to tackle the topic of oversaturation within the candle industry. I know this is a big reason why a lot of aspiring business owners do not pursue their dream of running their own candle...
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#34 - How to Find Your Target Market: The People Who Actually Want to Buy Your Candles
In this episode I break down my Candle Connection framework to help you find your target market so that you can connect more with them and sell more candles. Not to mention it makes making content so much easier!)Step...
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#33 - The Debate is Over: Start on Shopify, NOT Etsy + How To Drive Traffic To Your Website
In this episode, I'm going to dive into why I think you should start on Shopify instead of Etsy for your candle business.I don't think that starting on Etsy is bad (it's what I did actually!) I just think that...
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#32 - How To Know When You Are Done Testing And Ready To Start Selling Your Candles
In this episode, we’re tackling one of the biggest questions candle makers face: How do you know when your candles are ready to sell? If you’ve been stuck in the endless cycle of testing and second-guessing yourself,...
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The Challenge of Driving Traffic To Your Website, Affiliates + Growing Your Candle Business | Ep 27
I Don't Like Social Media But Need To Have It For My Candle Business...Right? | Ep. 30
How To Double Your Candle Business Sales In 2025 | Ep. 28
Creating candles people actually want, oversaturated candle market + an update on my rebrand | Ep.29
3 Reasons Why I Made No Money in My Candle Business in the First Four Years | Ep. 31
In today's episode, I get a little...vulnerable. I took the time to think about what the main reasons were on why it took me over four years to finally turn an overall profit in my candle business. I hope this episode...
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Troubleshooting Candle Making Issues, My Honest Thoughts on 464 Wax + I Almost Joined a MLM | Ep. 26
In this episode, I decided to divert my usual topic of candle businesses to candle making topics! I received an email with questions on how to troubleshoot a problem with not having enough wax to fill a vessel, which...
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